{"title":"Sweetheart Dresses","description":"\u003cp\u003eOur \u003cstrong\u003esweetheart dresses\u003c\/strong\u003e curve into a romantic neckline that flatters the bust. New styles land every week, so the edit is never the same twice.\u003c\/p\u003e\n\u003ch2\u003eShop the edit\u003c\/h2\u003e\n\u003cp\u003eFind sweetheart dresses with our \u003ca href=\"\/collections\/corset-dresses\"\u003eCorset Dresses\u003c\/a\u003e, \u003ca href=\"\/collections\/satin-dress\"\u003eSatin Dress\u003c\/a\u003e and \u003ca href=\"\/collections\/prom-dresses\"\u003eProm Dresses\u003c\/a\u003e collections close by.\u003c\/p\u003e\n\u003ch2\u003eStyling notes\u003c\/h2\u003e\n\u003cp\u003eKeep accessories simple and let the dress lead — heels, a clutch, one considered jewellery piece. Made for nights out, events and dressing up whenever the mood strikes.\u003c\/p\u003e","products":[{"product_id":"satin-cap-sleeve-sweetheart-beaded-mermaid-maxi-dress","title":"Satin Cap Sleeve Sweetheart Beaded Mermaid Maxi Dress","description":"\u003cp\u003eA mermaid maxi follows the body through the hip, then flares from mid-thigh to the floor.\u003c\/p\u003e\u003cp\u003eA wide square neckline is framed by short cap sleeves. A textured embroidered band crosses the bust against otherwise smooth satin-look fabric, with vertical seams holding a close fit through the waist and hips before the skirt sweeps the floor.\u003c\/p\u003e\u003cp\u003eIt belongs at formal evenings, weddings, and gala events.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSquare neckline with cap sleeves\u003c\/li\u003e\n\u003cli\u003eEmbroidered bust band\u003c\/li\u003e\n\u003cli\u003eSatin-look mermaid silhouette\u003c\/li\u003e\n\u003cli\u003eFitted through waist and hips\u003c\/li\u003e\n\u003cli\u003eFloor-length flared hem\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"Blue \/ S","offer_id":48045182877922,"sku":"BLUESMXDR147FX","price":120.99,"currency_code":"USD","in_stock":true},{"title":"Blue \/ M","offer_id":48045182910690,"sku":"BLUEMMXDR148FX","price":120.99,"currency_code":"USD","in_stock":true},{"title":"Blue \/ L","offer_id":48045182943458,"sku":"BLUELMXDR149FX","price":120.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/4b0b8467e4e4c4c95cbceb93ab83b0b1.jpg?v=1784168574"},{"product_id":"strapless-sweetheart-pleated-high-split-metallic-maxi-gown","title":"Strapless Sweetheart Pleated High Split Metallic Maxi Gown","description":"\u003cp\u003eA fluid dress offering an effortless balance of polish and ease.\u003c\/p\u003e\u003cp\u003eCut from smooth, structured woven fabric, the piece features a flattering neckline paired with sleeveless styling and a fluid hemline that moves effortlessly with every step.\u003c\/p\u003e\u003cp\u003eA versatile staple suited for weddings, cocktail events, and formal evening gatherings and memorable evenings.\u003c\/p\u003e\u003cul\u003e\u003cli\u003eOccasion: weddings\u003c\/li\u003e\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"Green \/ S","offer_id":48045318897890,"sku":"GREENSGWN185FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Green \/ M","offer_id":48045318930658,"sku":"GREENMGWN186FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Green \/ L","offer_id":48045318963426,"sku":"GREENLGWN187FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Green \/ XL","offer_id":48045318996194,"sku":"GREENXLGWN188FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Khaki \/ S","offer_id":48045319028962,"sku":"KHAKISGWN189FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Khaki \/ M","offer_id":48045319061730,"sku":"KHAKIMGWN190FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Khaki \/ L","offer_id":48045319094498,"sku":"KHAKILGWN191FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Khaki \/ XL","offer_id":48045319127266,"sku":"KHAKIXLGWN192FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Blue \/ S","offer_id":48045319160034,"sku":"BLUESGWN193FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Blue \/ M","offer_id":48045319192802,"sku":"BLUEMGWN194FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Blue \/ L","offer_id":48045319225570,"sku":"BLUELGWN195FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Blue \/ XL","offer_id":48045319258338,"sku":"BLUEXLGWN196FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ S","offer_id":48045319291106,"sku":"BLACKSGWN197FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":48045319323874,"sku":"BLACKMGWN198FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":48045319356642,"sku":"BLACKLGWN199FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":48045319389410,"sku":"BLACKXLGWN200FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ S","offer_id":48045319422178,"sku":"SILVESGWN201FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ M","offer_id":48045319454946,"sku":"SILVEMGWN202FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ L","offer_id":48045319487714,"sku":"SILVELGWN203FX","price":69.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ XL","offer_id":48045319520482,"sku":"SILVEXLGWN204FX","price":69.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/4ffe11d5e09114cf530e295e014d0ff5_2b7f5f16-1841-4561-ac46-75a547cbad94.jpg?v=1784168623"},{"product_id":"sequin-spaghetti-strap-sweetheart-corset-fringe-mermaid-maxi-gown","title":"Sequin Spaghetti Strap Sweetheart Corset Fringe Mermaid Maxi Gown","description":"\u003cp\u003eThis floor-length gown is fitted through the waist and hips under allover sequin and fringe.\u003c\/p\u003e\u003cp\u003eSpaghetti straps hold a sweetheart neckline above a sheer mesh corset midriff with vertical boning. Diamond sequin panels cover the skirt, each tipped with a short hanging fringe; the hem brushes the floor in a column.\u003c\/p\u003e\u003cp\u003eSave it for formal evenings, galas, and events that call for heavy embellishment.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSweetheart neckline on spaghetti straps\u003c\/li\u003e\n\u003cli\u003eSheer boned corset midriff\u003c\/li\u003e\n\u003cli\u003eDiamond sequin panels\u003c\/li\u003e\n\u003cli\u003eShort fringe at each diamond point\u003c\/li\u003e\n\u003cli\u003eFloor-length fitted column\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"Black \/ S","offer_id":48044904677602,"sku":"BLACKSGWN444FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":48044904710370,"sku":"BLACKMGWN445FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":48044904743138,"sku":"BLACKLGWN446FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":48044904775906,"sku":"BLACKXLGWN447FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XXL","offer_id":48044904808674,"sku":"BLACKXXLGWN448FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ S","offer_id":48044904841442,"sku":"REDSGWN449FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ M","offer_id":48044904874210,"sku":"REDMGWN450FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ L","offer_id":48044904906978,"sku":"REDLGWN451FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ XL","offer_id":48044904939746,"sku":"REDXLGWN452FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ XXL","offer_id":48044904972514,"sku":"REDXXLGWN453FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Apricot \/ S","offer_id":48044905005282,"sku":"APRICSGWN454FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Apricot \/ M","offer_id":48044905038050,"sku":"APRICMGWN455FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Apricot \/ L","offer_id":48044905070818,"sku":"APRICLGWN456FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Apricot \/ XL","offer_id":48044905103586,"sku":"APRICXLGWN457FX","price":112.99,"currency_code":"USD","in_stock":true},{"title":"Apricot \/ XXL","offer_id":48044905136354,"sku":"APRICXXLGWN458FX","price":112.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/69e47abc29db5c625c04030d13146b75_90e543f5-77b4-4f7e-9a61-e547d0f700d3.jpg?v=1784168422"},{"product_id":"sequin-sweetheart-strapless-bodycon-mini-party-dress","title":"Sequin Sweetheart Strapless Bodycon Mini Party Dress","description":"\u003cp\u003eThis strapless bodycon mini is structured through the bust and ends at mid-thigh.\u003c\/p\u003e\u003cp\u003eA sweetheart neckline sits on molded cups with vertical front seams. The surface is covered in fine, light-catching flecks that give a glitter-look sparkle; the hem is straight and there are no straps. The paneled bodice holds a strapless line without extra trim.\u003c\/p\u003e\u003cp\u003eReach for it at cocktail parties, birthdays, and nightlife.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStrapless sweetheart neckline\u003c\/li\u003e\n\u003cli\u003eMolded cups and vertical seams\u003c\/li\u003e\n\u003cli\u003eGlitter-look surface\u003c\/li\u003e\n\u003cli\u003eStraight mid-thigh hem\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"Red \/ XS","offer_id":48044792709346,"sku":"REDXSMNDR513FX","price":109.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ S","offer_id":48044792742114,"sku":"REDSMNDR514FX","price":109.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ M","offer_id":48044792774882,"sku":"REDMMNDR515FX","price":109.99,"currency_code":"USD","in_stock":true},{"title":"Red \/ L","offer_id":48044792807650,"sku":"REDLMNDR516FX","price":109.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/c76da49faba549b85d306b8dae321ec7_1e8632a0-76c1-45a2-8b2e-9db419efc661.jpg?v=1784168379"},{"product_id":"strapless-sweetheart-sequin-beaded-fringe-sheer-maxi-dress","title":"Strapless Sweetheart Sequin Beaded Fringe Sheer Maxi Dress","description":"\u003cp\u003eA strapless midi combines a beaded corset bodice with a tiered fringe skirt.\u003c\/p\u003e\u003cp\u003eA plunging sweetheart-inspired neckline sits on a structured, sequin-and-bead encrusted bodice with a center seam. The lower half is sheer mesh hung with several horizontal rows of long beaded fringe that skim to mid-calf.\u003c\/p\u003e\u003cp\u003eThis is made for cocktail parties, evenings out, and events that want moving fringe.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStrapless beaded corset bodice\u003c\/li\u003e\n\u003cli\u003ePlunging sweetheart-inspired neckline\u003c\/li\u003e\n\u003cli\u003eSheer mesh with tiered beaded fringe\u003c\/li\u003e\n\u003cli\u003eMidi, mid-calf length\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"Silver \/ S","offer_id":48044705546466,"sku":"SILVESMXDR544FX","price":83.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ M","offer_id":48044705579234,"sku":"SILVEMMXDR545FX","price":83.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ L","offer_id":48044705612002,"sku":"SILVELMXDR546FX","price":83.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ XL","offer_id":48044705644770,"sku":"SILVEXLMXDR547FX","price":83.99,"currency_code":"USD","in_stock":true},{"title":"Silver \/ XXL","offer_id":48044705677538,"sku":"SILVEXXLMXDR548FX","price":83.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/2f5972299009b5cc9ba24207f4b13a02.jpg?v=1784168347"},{"product_id":"satin-off-shoulder-sweetheart-beaded-corset-fit-and-flare-mini-dress","title":"Satin Off Shoulder Sweetheart Beaded Corset Fit and Flare Mini Dress","description":"\u003cp\u003eThis fit-and-flare mini pairs a corset bodice with a box-pleated skirt to mid-thigh.\u003c\/p\u003e\u003cp\u003eA sweetheart neckline is edged in tonal beadwork. Thin beaded straps rest off the shoulders. Vertical seams shape the bodice; a satin-look skirt flares from large box pleats at the waist to a straight mini hem. The flare starts at the waist.\u003c\/p\u003e\u003cp\u003eWear it for cocktail parties, formal dinners, and evening events.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSweetheart neckline with bead trim\u003c\/li\u003e\n\u003cli\u003eOff-shoulder beaded spaghetti straps\u003c\/li\u003e\n\u003cli\u003eCorset seaming through the bodice\u003c\/li\u003e\n\u003cli\u003eBox-pleated satin-look mini skirt\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"Black \/ S","offer_id":48044920111330,"sku":"BLACKSMNDR549FX","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":48044920144098,"sku":"BLACKMMNDR550FX","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":48044920176866,"sku":"BLACKLMNDR551FX","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":48044920209634,"sku":"BLACKXLMNDR552FX","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ 2XL","offer_id":48044920242402,"sku":"BLACK2XLMNDR553FX","price":82.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/42f86bf708654f449e707b17f2ea3a03_feaab37a-79e9-41bc-a1a0-0b7d7a6b4d08.jpg?v=1784168429"},{"product_id":"sweetheart-cap-sleeve-ruched-fit-and-flare-tea-length-prom-dress","title":"Sweetheart Cap Sleeve Ruched Fit and Flare Tea Length Prom Dress","description":"\u003cp\u003eA fit-and-flare tea-length dress cinches at the waist under a full gathered skirt.\u003c\/p\u003e\u003cp\u003eA sweetheart neckline is wrapped with pleated fabric across the bust, with short sheer cap sleeves at the shoulder edge. 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Small round sequins are set in a tight grid over the whole dress; vertical seams contour the torso. The sequined outer layer reads slightly sheer at the hem over a lining.\u003c\/p\u003e\u003cp\u003eWear it for cocktail parties, birthdays, and nightlife.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStrapless sweetheart bustier bodice\u003c\/li\u003e\n\u003cli\u003eGrid-set round sequins\u003c\/li\u003e\n\u003cli\u003eVertical contour seams\u003c\/li\u003e\n\u003cli\u003eMini hem over lining\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FashionAxe","offers":[{"title":"Burgundy \/ S","offer_id":48044797362402,"sku":"BURGUSMNDR650FX","price":71.99,"currency_code":"USD","in_stock":true},{"title":"Burgundy \/ M","offer_id":48044797395170,"sku":"BURGUMMNDR651FX","price":71.99,"currency_code":"USD","in_stock":true},{"title":"Burgundy \/ L","offer_id":48044797427938,"sku":"BURGULMNDR652FX","price":71.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/98fa07ce9f77abfb0b2f570b3b5c763c_f03bee7a-56bc-4da5-abac-12c1ecdd210f.jpg?v=1784168380"},{"product_id":"strapless-sweetheart-pleated-a-line-maxi-gown","title":"Strapless Sweetheart Pleated A-Line Maxi Gown","description":"\u003cp\u003eA strapless floor-length gown is cut as a loose column of fine vertical plissé.\u003c\/p\u003e\u003cp\u003eThe top edge is straight with a sharp V-notch at center front. 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