{"product_id":"emma-midi-dress-violet-bloom-c4","title":"EMMA™ - VIOLET BLOOM MIDI DRESS","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cem\u003e\u003cstrong\u003eThe dress that turns a simple colour into something quietly extraordinary\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e \u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThere are pieces where one considered detail changes everything — where something simple becomes something genuinely special because of a single choice made with complete intention. The \u003cstrong\u003eEmma™ Violet Bloom Midi Dress\u003c\/strong\u003e is one of those pieces. A rich violet lightweight fabric that breathes easily against the skin through the warmest days, a relaxed sleeveless silhouette that drapes and moves freely without gripping anywhere it should not, and a delicate vertical line of black floral embroidery down the front that gives the whole dress a quietly handcrafted artisan quality that makes it feel genuinely one of a kind. Easy to iron and completely effortless to wear — the kind of dress that works for a beach walk, a casual lunch, or a cool evening with equal beauty and equal ease.\u003c\/p\u003e \u003cul dir=\"ltr\" class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\"\u003e \u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e \u003cstrong\u003eBreathes All Day\u003c\/strong\u003e — Lightweight airy fabric that keeps air moving freely against your skin through warm mornings, casual outings, and the kind of long unhurried afternoon that summer does best.\u003c\/li\u003e \u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e \u003cstrong\u003eFlows Without Clinging\u003c\/strong\u003e — A relaxed sleeveless silhouette that drapes softly over the body without gripping anywhere it should not — free, comfortable, and completely at ease from every angle all day long.\u003c\/li\u003e \u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e \u003cstrong\u003eSkims and Covers\u003c\/strong\u003e — A generous relaxed cut that sits loosely over the tummy and hips without defining them — so you feel completely comfortable and completely beautiful without it ever looking like that was the point.\u003c\/li\u003e \u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e \u003cstrong\u003eThe Detail That Elevates\u003c\/strong\u003e — A delicate vertical line of black floral embroidery that gives the Emma™ Violet Bloom Midi Dress a refined handcrafted quality — the kind of artisan detail that makes a simple dress feel genuinely special and completely unlike anything else.\u003c\/li\u003e \u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e \u003cstrong\u003eAlways Fresh\u003c\/strong\u003e — Easy to iron fabric that holds its shape and its beauty through a full warm day of wear — no wilting, no creasing, no wishing you had chosen something else.\u003c\/li\u003e \u003c\/ul\u003e \u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cem\u003e\u003cstrong\u003e*This is an original Madeleine \u0026amp; Ivy California product. If you see the Emma™ sold through any third party retailer or marketplace it is not genuine. We sell exclusively through madeleineandivy.com\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Madeleine and Ivy California","offers":[{"title":"Purple \/ S","offer_id":48461496484066,"sku":"PURPLS123880FX","price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ M","offer_id":48461496516834,"sku":"PURPLM123881FX","price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ L","offer_id":48461496549602,"sku":"PURPLL123882FX","price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ XL","offer_id":48461496582370,"sku":"PURPLXL123883FX","price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 2XL","offer_id":48461496615138,"sku":"PURPL2XL123884FX","price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 3XL","offer_id":48461496647906,"sku":"PURPL3XL123885FX","price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 4XL","offer_id":48461496680674,"sku":"PURPL4XL123886FX","price":59.95,"currency_code":"USD","in_stock":true},{"title":"Purple \/ 5XL","offer_id":48461496713442,"sku":"PURPL5XL123887FX","price":59.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/0953\/8274\/files\/21_171d6199-828d-498e-87af-b2b16b415457.png?v=1789808345","url":"https:\/\/www.fashionaxe.com\/products\/emma-midi-dress-violet-bloom-c4","provider":"FashionAxe","version":"1.0","type":"link"}